A cross-platform messaging app; Viber, is becoming widely popular due to its security, enriched features, and interactive user interface. Be it for business as well as for personal use, Viber has something to offer everyone. And, due to immediate popularity, and usage benefits, businesses are considering moving towards Viber to integrate it on their business websites, software, and customer communication platforms.  

But, what exactly is Viber? What are the features that make it different from the already available range of tools? Let’s discuss Viber, its unique function of bulk messaging and also its stable API, and its cost! 

Viber and its Range of Features 

To begin with, Viber is a cross-platform messaging app. It enables people to communicate in the forms of text, audio, and video messaging. It is friendly for both Android as well as iOS devices. It has over 1.1 billion users in 190+ countries. Furthermore, Viber is multilingual software and works in around 49 languages. It allows users to set advanced smart notifications and also supports other basic features. The platform registers users through phone numbers.  

Viber also allows deleting messages, blocking contacts, hiding online status, and whatnot! But, the one factor that makes Viber chosen by billions of people is its facility to support group messaging and bulk messaging.  

As the Viber community doesn’t have any cap limit on its number of people, it can make group conversations of several people. According to data, it is observed that in 2020, Viber recorded around a 170% increase in group-related activities on its platforms. All this is due to its stable, interactive, and secure Viber API send message.  

Businesses as well as individual users engaged on the platform leveraging its stable, secure, and optimum features. But, Viber is more preferred by businesses and it is seen that 40% of its revenue came from Viber business API. Let’s understand Viber’s bulk messaging feature in detail!  

Viber bulk messaging Feature 

Viber business API allows businesses to send a range of customers a bulk message at one go. This not only saves cost, but also saves effort, and time. But, before being able to send messages, businesses need to get approved by Viber. After approval, your profile gets a green tick symbolizing you are a Viber-approved business.  

Once your business account on Viber is approved, you reflect trust, and authenticity for customers. Viber chat supports texts, videos, links, buttons, images, etc. Businesses can interact with customers in a range of ways. For this, Viber needs you to acquire one out of two ways of integration; one-way or two-way messaging.  

One-way messaging allows you to send messages to customers without their reply whereas two-way communication is to creates a dialog between you and your customers. Further, it can also benefit in sending promotional messages, transactional messages, business offers, and whatnot! But, if you are a business, you must be thinking that why you should invest in Viber business API–  

• Global reach as Viber is available in around 190+ countries 
• End-to-end encrypted and secure messaging. So, business data is all secured and safe!  

• Customers don’t necessarily need to opt-in for receiving your business messages. These increases reach several folds.   
• Range of message options; text, video, call, etc.  
• Customization fo profile 

And many more. Let’s now dive deep into how to send bulk messages using Viber API to send messages to phone numbers.  

Send bulk messaging leveraging Viber business API 

To begin with, you would need- 

• Viber service Id 
• API key 

While service ID, you can get it by registering on Viber, an API key can be obtained from CPaas providers such as Voxvalley. This can bridge the gap between Viber and you, letting you send bulk messages seamlessly. Once your bulk SMS provider issues you a Viber business API, the rest can be done and managed easily. You can get SMS credits, pay according to your service providers, and can get scalable growth by sending bulk messaging to a plethora of your customers in one go.  

If you are looking for the most affordable, and efficient service provider, consider Voxvalley technologies. An industry renovated CPaaS providers for every scale of business. Once you got your Viber business API integrated, the next step is to build up a campaign and start sending bulk messages.  

Viber API pricing for Developers 

Viber is a free and open platform and manages an open-source library for developers. It lets developers build a bot with NodeJS, Python, and REST. This allows building bots that can be successfully integrated for android, iOS, Mac, and Windows platforms.  

So, don’t stop. Build your Viber messaging bot today and integrate it into your platform to get traction and immediate one-to-one marketing for your businesses.